Planning Your First Collection

A focused brief makes a better starting point.

1. Choose a coherent capsule

Define your intended customer and how the pieces will work together. Select a small group of product categories and prioritise the garments that best express your brand.

2. Define what makes it yours

Record the fit, fabric feel, colour palette and brand details. Separate essential requirements from preferences that can be explored during development.

3. Plan the sample stage

Allow time to review and revise samples. Keep notes, photographs and measurements together so every change can be understood.

4. Build the production brief

Confirm quantities by size and colour, packaging, artwork, approved samples and delivery requirements. Ask for a quotation that reflects the complete scope.

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